|
|
 |
It's refreshing to see iamota's distinctive approach with iamota impact.
Mar 11, 2008
"Many companies enter the mobile channel expecting to force fit existing services from channels like the Internet. It's refreshing to see iamota's distinctive approach with iamota impact. Mobile consumers are not required to learn new features or behavior and its service doesn't depend on the adoption of new technologies to work ubiquitously. Rather, iamota impact leverages existing mobile usage behaviors and widespread mobile technologies."
Frost & Sullivan Analyst, Daniel Longfield
|
